NCERT Solutions for Class 7th Social Science Chapter 12 Understanding Markets

Updated on 2026-09-19

About this chapter

A market is any place — or platform — where people buy and sell. It is the bazaar , the haat , the mārukatté of Kannada; it can be a weekly cart-market, a mall, a mandī, or an app on a phone. The chapter opens in the Hampi Bazaar of the Vijayanagara Empire, which the Portuguese traveller Domingos Paes called “the best-provided city in the world”. Every market needs a buyer, a seller and a price they both accept. The guava story makes this concrete: at ₹80/kg the cart stays full and buyers walk away; at ₹20/kg the cart empties at once and buyers are left disappointed; at ₹40/kg everyone is served. Over time, the quantity offered by sellers and the quantity wanted by buyers settle the price. Markets come in pairs of types. Physical and online; domestic and international; wholesale and retail

  • Chapter opening
  • What is a Market?
  • The Glorious Hampi Bazaar, Karnataka
  • Fig. 12.4
  • After the skit
  • Where bargaining stops
  • Prices and Markets
  • Late-night vegetables and end-of-season woollens
  • Physical and online markets compared
  • Fig. 12.11, Movement of Physical Goods in Markets
Quick revision
TermWhat it meansWhere it appears in the chapterWorth remembering
MarketA place — physical or online — where people buy and sell goods and servicesPage 250, What is a Market?Also called bazaar, haat, mārukatté (Kannada)
TradeBuying and selling or exchange of goods and services between people or countriesMargin note, page 250Trade needs a buyer, a seller and an agreed price
NeedsSomething a person requires to survive — food, water, clothing, shelterMargin note, page 250Needs keep you alive; wants only make life nicer
WantsSomething a person desires but which is not essential for survivalMargin note, page 250A mobile phone is a want; drinking water is a need
PriceThe amount at which a buyer is willing to buy and a seller is willing to sellMargin note, page 251The guavas: ₹80 → ₹20 → ₹40
ManufacturerA person or company that makes goods for saleMargin note, page 254Surat's power looms and dyeing units are manufacturers
Inputs for productionMaterials or resources used in producing goods and servicesMargin note, page 254Raw cotton is the input for Surat's cotton fabric
Import / ExportBuying goods from another country and bringing them in / selling goods produced here to a buyer abroadMargin notes, page 255; Fig. 12.10India exports software services, pharmaceuticals, engineering goods; imports crude petroleum, diamonds, vegetable oils
Cold storageA specialised warehouse kept at low temperature to preserve perishable goodsMargin note, page 258; Fig. 12.12Without it, vegetables and fruit rot before reaching the mandī
DistributorsIndividuals or businesses who supply goods from manufacturers and wholesalers to retailersMargin note, page 259They bridge distance and difficult terrain — like the milk middlemen in the AMUL story
AggregatorA website or mobile app that combines offers from many sellers and sells them to consumers in one placeMargin note, page 259The online market's substitute for the mandī
Demand / SupplyThe quantity buyers are willing and able to buy / sellers are willing and able to sell, at a particular price and timeMargin notes, page 265Price is settled where the two meet
Public goodsA service or commodity available to all members of society, whose present use does not reduce future availabilityMargin note, page 267Parks, roads, policing — no producer expects a profit from them
Certification marksGovernment marks that confirm a product meets minimum quality and safety standardsPages 268–269FSSAI food · ISI (BIS) appliances · AGMARK farm produce · BEE Star energy
  1. Chapter opening — The Big Questions Page 247
  2. What is a Market? — In-text Questions Page 250
  3. The Glorious Hampi Bazaar, Karnataka — LET'S EXPLORE Page 251
  4. Fig. 12.4 — LET'S EXPLORE Page 251
  5. After the skit — In-text Questions Page 252
  6. Where bargaining stops — THINK ABOUT IT Page 252
  7. Prices and Markets — In-text Questions Page 252–253
  8. Late-night vegetables and end-of-season woollens — THINK ABOUT IT Page 254
  9. Physical and online markets compared — THINK ABOUT IT Page 255
  10. Fig. 12.11, Movement of Physical Goods in Markets — LET'S EXPLORE Page 257
  11. Tracing a real supply chain in your own neighbourhood — LET'S EXPLORE Page 262
  12. Surat — DON'T MISS OUT Page 262
  13. The Role of Markets in People's Lives — THINK ABOUT IT Page 263
  14. Aakriti the painter — In-text Questions Page 263
  15. How markets benefit society — LET'S EXPLORE Page 263
  16. Traditions that go beyond buying and selling — LET'S EXPLORE Page 265
  17. Government's Role — LET'S EXPLORE Page 266
  18. Kauṭilya's Arthaśhāstra on the ghee trade — THINK ABOUT IT Page 267
  19. Providing public goods — THINK ABOUT IT Page 267
  20. How can consumers assess the quality of products and services? — THINK ABOUT IT Page 268
  21. Fig. 12.29 — In-text Questions Page 268
  22. BEE Star labels at home — LET'S EXPLORE Page 269
  23. Reputation, word of mouth and online reviews — In-text Questions Page 269
  24. The chapter in four points — Before we move on … Page 270
  25. End-of-chapter exercise — Questions and activities Page 271–272
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